Retention of existing non-illuminated direction, place identification, other feature signs and interpretation panels within public pedestrian areas in Reading town centre and the Abbey Quarter on a permanent basis.  Additional directional signage on a permanent basis.

The Executive Director for Economic Growth and Neighbourhood Services submitted a report on the above application.  An update report was tabled at the meeting which set out comments received from Reading Conservation Area Advisory Committee and ‘Terry’s Reading Walkabout’.

Comments were received and considered.

Resolved –    That advertisement consent for application 191632/ADV be granted, subject to the conditions and informatives as recommended.